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MARKETING

An author plans her marketing campaign
Successful authors take a proactive approach in connecting with potential buyers, rather than waiting for readers to stumble upon their work. For children’s books, the target audience involves both the kids in a specific age group and the adults selecting books on their behalf, adding complexity to the process.


This is where the experts at Izzy and Jack play a crucial role.

Our dedicated marketing team is here to guide you every step of the way—just as we’ve done for countless authors—whether you’re launching your first children’s book or you’re a seasoned writer aiming to optimise your process and improve sales.

We offer a range of tailored marketing packages designed to give your book an extraordinary start. From publishing and promotional services to fully-fledged advertising campaigns with author e-commerce websites, we provide the tools, strategies, and assets you need to reach your target audience and ensure your book’s success. Let us help you make your children’s book stand out and thrive in today’s challenging children’s book market.

SERVICES WE OFFER

personalised marketing strategy

We take the time to understand your goals, readers, and current market to craft a detailed strategy tailored just for you.

Author Branding Kit

Every detail matters when it comes to making your books stand out. Our expertly crafted branding kit includes everything you need to build a powerful and cohesive identity.

dedicated account manager

Relax knowing you have personalised support with your own dedicated marketing manager and go-to expert for any questions at any time.

Press release

Our impactful press release service highlights your strengths and uniqueness as an author to help grab the attention of potential stockists.

author website

Our all-in-one author websites are custom-built to showcase your books and grow your audience effectively. With domain, hosting, e-commerce, SSL and SEO all taken care of.

Author showreel video

Our expertly crafted promotional videos show off your books and help drive sales.

promotional templates

We provide templates and tools designed to engage your audience and elevate your online presence so you can use them again and again on social media and more.

author newsletters

Captivate your readers and drive engagement with on-brand newsletters designed by us specifically for you and your books.

assets and artwork

We provide the artwork, illustrations, characters and designs prepared for print as well as online-ready files for you to use in your marketing or to print onto products to sell.

OUR PACKAGES

We’ve created three thoughtfully designed packages to provide all authors with a clear approach regardless of budget. However, we recognise that every book has its own unique needs, so if none of our packages align with your vision, we’re happy to customise a plan just for you.

Essentials

Good for new authors or those on a budget

£800

  • Cover Design
  • Interior Design & Layout
  • Independant ISBN allocation
  • British Legal Library Deposit
  • Account Setup with Ingram Spark & Amazon KDP
  • Worldwide Online Distribution
  • eBook conversion
  • Sample Book Copy
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Plus

Designed to meet the needs of every author

£2000

  • Everything in ESSENTIALS as well as;
  • Dedicated Account Manager
  • Marketing Strategy
  • Branding Kit
  • Press Release
  • A4 & A5 promotional artwork
  • Assets & Artwork
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PREMIUM

The ultimate package for professionals

£4000

  • Everything in ESSENTIALS and PLUS as well as;
  • Promo Showreel Video
  • 5 page Author Website
  • Social Media Templates
  • Newsletter Templates
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